Rare Beauty by Selena Gomez (@rarebeauty)

👏🏻👏🏼👏🏽👏🏾👏🏿 Too many people feel trapped by unrealistic expectations that are impossible to achieve. It’s about accepting who you are – and finding the beauty in your imperfections. Here’s your reminder that you are welcome here and you are always enough, regardless of age, race, or gender. This is a safe space, and supporting one another means the world to us. Your words matter (both to others and to yourself). Please join us in making social media a kinder place and compliment the person who commented before you below. 🫶

blush so bouncy 💕 @vivianafloresss (she/her) wears Soft Pinch Matte Bouncy Blush in shade Worth Shop it in the new limited-edition Soft Pinch Cheek & Lip Trio set that includes set-exclusive Mini Soft Pinch Tinted Lip Oil and Soft Pinch Liquid Blush in Worth. Only @sephora

It’s here 💖 the limited-edition Soft Pinch Cheek & Lip Trio in Worth (a true rose) JUST DROPPED only on the @sephora mobile app! The perfect set for gifting, with everything you need for a pinch-perfect flush from cheeks to lips. Set includes: Soft Pinch Liquid Blush in Worth Soft Pinch Matte Bouncy Blush in Worth NEW (and set exclusive!) Soft Pinch Tinted Lip Oil in Worth

Two blushes, one highlight, endless glow ✨ Soft Liquid Pinch Blush in shades Grace and Joy paired with Positive Light Liquid Luminizer Highlight in the shade Flaunt. Only @sephora.

Notes you can almost taste. Rare Eau da parfum available to shop on rarebeauty.com and @sephora.

5 years with our Founder @selenagomez 💖 We couldn’t do it without you.

5 years already?! We seriously couldn’t have done this without you. Thank you for all the love, support, and for always embracing what makes you rare. Here’s to half a decade of Rare Beauty 🥹🎂.

forever keeping this mini set on me Shop the Mini Rare Eau de Parfum Set only @sephora

when all shades of Soft Pinch Liquid Blush give you the same long-lasting flush Shop 13 shades only @sephora, Sephora @kohls, @spacenk, and rarebeauty.com 📷: @rays_beauty__ (she/her)

all 6 shades of the Positive Light Luminizing Lip Gloss ➡️✨ 🎥: @roziebz (she/her)

Rare Eau de Parfum, warm and cozy as golden hour itself. 🎥: @realangelapark (she/her)

Your makeup routine’s not over until Rare Eau de Parfum is in it. 🌸 ✨ #rarerountine by @hungvanngo Positive Light SPF Tinted Moisturizer (24N) Positive Light Undereye Brightener (Light) True to Myself Tinted Pressed Finishing Powder (Opal) Warm Wishes Effortless Bronzer Stick (On the Horizon) Soft Pinch Liquid Contour (Solace) Soft Pinch Matte Bouncy Blush (Worth) Give Yourself Grace Eyeshadow Palette (Love) Perfect Strokes Universal Volumizing Mascara Perfect Strokes Gel Eyeliner (Brown & Black) Brow Harmony Flexible Lifting Gel Brow Harmony Precision Brow Pencil (Cool Brown) Kind Words Matte Lip Liner (Wise) Positive Light Luminizing Lip Gloss (Dazzle) Spritz of Rare Eau de Parfum 🤍