Ash (@A_Rucker)

LOEWE X ON Movement Direction by Moi for @loewe shot by the legend ❤️ @ryanmcginleystudios @rachelfiller BEST DAMN TEAM ☄️ @on @jonathan.anderson athletes @benshelton @masato_800 @sintavissa @mariogarciaromo hair @evaniefrausto makeup @hollysilius lighting director @bnickleberry choreography camera assistant @austin.durant production @faragoprojects art direction #bobeaton @milliegracehorton assistant director #erwinjefferson producer @calumwalsh_ agency @artist.commissions

NEW WERK movement direction by Moi by my ❤️ @ryanmcginleystudios @rachelfiller Full 🌀moment for US @quillemons ❤️☄️☄️☄️☄️

New Werk Movement Direction by Moi photographed by @stef_mitchell ⚡️for M LE MONDE @m_magazine styled by @malinajoseph 🤍 @iamjamalscott @norasvenson @jbtalbourdet @ryanmitchellhair @streetersagency @dmcasting @piergiorgio @szalay__ @lollykoonnails

NEW WERK Movement Direction by moi for @calvinklein shot by my boo @sarahblais 🌀

Let me Love You @instagramber 🤍 New Werk Movement Direction by moi Directed by the ONE @alfredwashere 🐐 Director - @alfredwashere Production Company - @somesuchandco Co-Founders - @sallyc70 @timmynasher Executive Producer - @ashleysoloman Director Rep - @larkcreative @cheyennecody Commissioner - @chrisclav Producer - @emilymstrange Assistant Director - @eminemar37 2nd Assistant Director - @sea_baits Director of Photography - @carella 1st Assistant Camera - @supatramp_ 2nd Assistant Camera - @gabrielelikesfilm Gaffer - @omarknasr Grip - @b3nnyblanc0 Swing - @pauliedolly_ DIT - @timgvr Production Designer - @gracekbeck Art Assistant - @rachelwaddup Art Assistant - Atanasio Seferlis Jr. Hair + Make Up - @beautyxnatalia_ Movement Coordinator - moi Production Coordinator - @horsegirl.fantasy PA/Wardrobe Assistant - @amykzou PA - @suburbansurferdad PA - @georgearnaldo PA - @quentinviel1 PA - @arina._.gavrilenko Medic - Eric Graham Location Scout - @ron_filmlocations TALENT jackyleenyc @nurkhan @bigandmilky @ionlyhavethighsforyou @ewdoctor @j.a.had @_k2krivera @instantgraham_ @priscillapozoo @wendyngala @lit.erary_vices @lilboochie ARTIST GLAM Stylist - @cassymeier_stylist Hair - @hairbyantoinettenyc POST Edit - @cabinedit Editor - @alvaro.delval Assistant Editor - @illbequirky Post Producer - @andreacantor Grade - @raremedium.tv Colorist - @nick__metcalf Color Producer - @iamnubialima VFX Clean Up - @maxcoltt Audio Mix - @limestudios.tv, @mattatlime Label - @interscope Digital - @slaylona Management - @skyjolie Photography - @wendyngala Photography - @alfredwashere

Dear Soul,
The Silver Cord returns.
A sonic ritual to the remembering. Morning Service NYC
September 6 · 11:00am
 @publicrecordsnyc

New WERK Movement Direction by moi for @gq September Issue @killatrav shot by the best @ryanmcginleystudios Photography by Ryan McGinley @ryanmcginleystudios Styled by Law Roach @luxurylaw Hair by Thom Priano @thompriano Skin by Leslie Lopez at Tracey Mattingly @leslielopezmakeupartist Movement Direction by Ash Rucker @a_rucker Tailoring by Tina Manners Produced by Nicole Tondre at Hen’s Tooth Productions Shot on location at The Beach Club at the Boca Raton, Marine Stadium Marina and Mack’s Fish Camp Animal Handler by Native Village Rescue Flyboard by Atlantic Flyboard

New WERK Movement Direction by moi for @gq September Issue @killatrav shot by the best @ryanmcginleystudios Photography by Ryan McGinley @ryanmcginleystudios Styled by Law Roach @luxurylaw Hair by Thom Priano @thompriano Skin by Leslie Lopez at Tracey Mattingly @leslielopezmakeupartist Movement Direction by moi Dp @cadecurran Tailoring by Tina Manners Produced by Nicole Tondre at Hen’s Tooth Productions Shot on location at The Beach Club at the Boca Raton, Marine Stadium Marina and Mack’s Fish Camp Animal Handler by Native Village Rescue Flyboard by Atlantic Flyboard

New WERK Movement Direction by moi for @gq September Issue @killatrav shot by the best @ryanmcginleystudios Photography by Ryan McGinley @ryanmcginleystudios Styled by Law Roach @luxurylaw Hair by Thom Priano @thompriano Skin by Leslie Lopez at Tracey Mattingly @leslielopezmakeupartist Movement Direction by Ash Rucker @a_rucker Tailoring by Tina Manners Produced by Nicole Tondre at Hen’s Tooth Productions Shot on location at The Beach Club at the Boca Raton, Marine Stadium Marina and Mack's Fish Camp Animal Handler by Native Village Rescue Flyboard by Atlantic Flyboard

NEW WERK Movement Direction by Moi shot by my boo @quillemons 🍋 for @essence For 55 years, Black style has been both mirror and muse. OUR evolution lives in fabric, form, and fearless self-expression. Every hem, hue, and bold silhouette is memory in motion, threading personal history into a timeless archive. This is where past and present converge, where the legacy of our fashion gaze doesn’t just echo—leads. Models: @giannie_couji @crimqasim @iam.norcyy @sydacker @grailing61 @eurotrilli @longlivekuch zurileigh_ Photographer: @quillemons Stylist: @melreneestyles Hair: @akihisa0704 Makeup: @mimiquiquine Nails: @ajackdannie Set Design: @eyypablo Casting Director: @niaws.t Movement Director: moi Production: @themorrisongroup Post Production: @matty.so ESSENCE, VP, Content: @itsnandibby ESSENCE, Visual Director: @_mq ESSENCE, Consulting Fashion Editor: @alistkariss ESSENCE, Art Director: @so.lit

One month since @silvercordsounds tuned in earth side. Lifting is a new sweet hymn. An offering and honoring of the samsara and cycles of this life. Out now on @spotify @applemusic Written by @total_heat_music_account Produced by @total_heat_music_account Vocals by me & @total_heat_music_account May it meet you where you are, and lift you through the ever turning spiral 🌀

Tapped IN Tuned IN Turned ON ✨ 📸 by my 🤍 @ryanmcginleystudios